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Can You Help These Guns Find a Forever Home?

Can you have too many guns? Brownells says yes, you can. Well, they can, being a dealer… and they’ve got a clearance running on firearms. (Sorry, overseas readers. Your bad fortune today).

Follow this link to go there:  Brownells Firearms Overstock Sale.

All the guns in question are new overstock. The pipeline is jammed with ARs in particular, that were produced in anticipation of an Omigawd-Hillary!-Won run on gun dealers nationwide. That backed-up inventory (and the costs of storage and carrying, especially with manufacturers, jobbers, and dealers who are leveraged and making payments on this inventory) is putting a hell of a downward price pressure on the AR market. For the premium brands, it’s showing up as a sales slowdown or a change from backlog to inventory. For the bargain brands? It’s race to the bottom, pricewise.

What you’ll find are 20 models of overstock firearms, including:

  1. Quite a few ARs from many vendors’;
  2. Some under $500, an unheard-of price a couple of years ago;
  3. One AK;
  4. Quite a few inexpensive handguns, including S&W (which has a good reputation) and Taurus (which only has a reputation);
  5. A few expensive handguns, including an H&K VP9, for those who seek a BDSM relationship with their pistol manufacturer.

All at good prices.

It is a very good idea to line up your transfer dealer first. A lot of dealers get very cheesed off when you use them to transfer a gun you bought on a deal like this (or from a cutthroat discounter like Bud’s or KY) and you bought it at a price that they can’t get wholesale. Some dealers don’t mind, and actually pursue transfer business. You want to be doing your transfers with the second guy.

If you’re a dealer, and you’re the first guy, our advice is don’t badmouth Bud’s or KY (or a clearance at Brownells). Just treat the customer right, price transfers reasonably and do ’em quickly enough that you’re not losing on him, and try to take the opportunity to (1) sell accessories, which have a way better margin, and (2) build a relationship with the customer.

Sure, some customers are bottom feeders who will put themselves through anything to save $5 and think customer loyalty is for chumps. But for every one of those, and every one of the guys who wants to spread his business around all the local shops, there’s a whole bunch of people who like to settle in with one gun dealer. In almost every business, your best business is repeat business, and your next best is referral business. That’s 100% certain-sure true for gunshops.

This entry was first posted in weaponsman.com by Hognose.

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