The Loadout Room
Professional Gear Reviews
In 1980, Kikuo Ibe was a watch designer and engineer for Casio. Years later, he would later be known as the innovative mastermind behind G-Shock watches. The story of the world’s first G-Shock begins with Ibe at his workplace where he accidentally dropped the watch his father gave him. He would witness the watch hit the […]
During our short stay in NYC for the Hurricane Group end of year strategy meetings, the editor-in-chief of Hurricane Group and myself decided to visit the Bremont Watches Boutique in the city. After all, we’re both watch snobs, so it only made sense. Upon walking into the store, you’re immediately made aware that you’ve just […]
I ran into a jeweler while in Los Angeles the other day and struck up a conversation. He told me that at one point he was contemplating on ridding his entire inventory of everything except for watches because of the substantial profits they were yielding for him. It turned out to be a blessing that […]
A watch is an ultimate way to finish off your look. I own both the Auto Pilot and Valor from NFW and they are nothing short of rugged, dependable and bad-ass. NFW is a smaller American owned and operated business with a great reputation and mission statement. Save 25% Off All “Block” Models. Code: Block25 A big block of […]
A most iconic watch that kills it at both black tie events or volcano treks and performs anywhere from the deep ocean to an active war zone. “The Rolex Submariner’s robust and functional design swiftly became iconic. With their subtly redesigned Oyster case, distinctive dial with large luminescent hour markers, graduated rotatable Cerachrom bezel and solid link Oyster bracelet, […]
“For many men, watches seem to have a deeper meaning than just keeping time. Watches mark special occasions, they tell the world a bit about who you are, and they can, if you’re lucky, connect you to the people in your life who matter most… At the end of the day, a watch is just […]
Many of the guys on staff here at the Loadout Room have been to some places and done some things, and in the process have been able to figure out what works and what doesn’t. In other words, we have an eye for quality dependable gear. We recently created a Men’s Lifestyle category to highlight […]
A quality watch has many characteristics that make it unique. With the U-2/51-JET, Bremonthasdone something particularly unique in my eyes by seamlessly melding several styles into one timepiece. The Bremont U-2/51-JET is a pilot watch that can trace its lineage to the original U-2 model that was developed for the 9th Reconnaissance Wing (USAF) and tested at altitudes up to 100,000 feet and […]
Lume shot of a Rolex Submariner and a Seiko Sea Urchin. I spent some time customizing that Seiko auto into a classy(ish) / survival(ish) timepiece and it came out nice but after I put it on for the first time, I thought, “wait, I got a Rolex that this watch was copied off of, f*ck […]
This is my Sinn 104 I St Sa. This wristwatch commemorates a personal achievement of mine, transitioning from my military career to earn my undergraduate degree and getting accepted into graduate school. Although it memorializes a single moment for now, the wear and scratches inherited across a lifetime will embody more stories to tell: this […]
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